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Talk to Siri, and she appears and talks to you on screen. Here’s what I really think this is about: a 3D Siri avatar for Apple TV.This would have been better technology for Shake, but that’s gone.

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The Pro Apps team loves new features, and this could go into Motion somehow.

(Would be especially cool with voice modification.) Choose a tyrannosaurus, move your puny human mouth while talking, and the tyrannosaurus’s gigantic maw would do the talking.

Imagine a FaceTime feature where you could choose a face model and it would animate as you move your face, using a combination of facial feature tracking and 3D rendering.

Watch for other acquisitions or WWDC announcements to see if they’re going in that direction.

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Apple may be building up a trove of IP for Apple TV and iOS game developers. Faceshift doubtlessly has some private frameworks for compositing that could be valuable for game APIs.

Here are some other possibilities that come to mind: I can say definitively that Apple NEVER does acquisitions for products it doesn’t know what to do with but it does do acquihires, so of course they may have just been acquiring a brilliant team that knows a lot about 3D and OpenGL and compositing and so on. This is close to what I’d picture from this acquisition. No need to hold your iPhone awkwardly when making Apple Pay purchases – so long as the camera can see your face, it authorizes them automatically.”Īnd PhotoBooth on steroids, too, of course!Īpple acquires ‘Star Wars’ contributor Faceshift – November 25, 2015Īpple has purchased facial motion-capture company FaceShift – September 4, 2015 Authorize iTunes purchases without doing a thing, simply because you’re already looking at the screen and it knows who you are. Lovejoy writes, “If it could make face-recognition as reliable as Touch ID, that would be even more convenient: unlock your device just by picking it up (or opening the lid of a MacBook).

“But in this particular case, there is reason to suspect that Apple does have an interest in the broad brush-strokes of what Faceshift does.” It may well be that there is some small element of the company’s technology that Apple wants, or it may be an acquihire – where it’s the engineers rather than the specific tech the company wants,” Lovejoy writes. The technology was used in Star Wars: The Force Awakens. Sure, it doesn’t go around acquiring companies randomly, but it may not always be after the complete package. Last year, the company acquired Faceshift, a startup that offers real-time motion capture technology. “Like Apple’s patents, it is sometimes easy, I think, to read too much into some of the company’s acquisitions. “It’s not an obvious fit for Apple, so what could be the thinking behind the purchase?” “Not too long after the first rumors surfaced, Apple has given its usual non-confirmation that it has acquired Faceshift, the company behind the technology Star Wars used to animate the faces of CGI characters,” Ben Lovejoy writes for 9to5Mac.